The Cyclect group is proud to announce that they have been awarded the prestigious Business Superbrands Status, presented to companies who have achieved stringent standards set by the Superbrands organisation and have gained significant brand recognition. This latest milestone marks the company’s continuous success and is a testament to the Cyclect team’s hard work and commitment to delivering engineering solutions of the highest quality.
Managing Director of Cyclect, Melvin Tan, said, “This award is a collective achievement of all our business partners, and it is our latest iconic milestone. With an internationally recognised brand award, we aim to reach new markets and customers, and it also bolsters our staff morale and renews confidence in our customers.”
The Business Superbrands programme is an exclusive brand recognition for established B2B brands, and companies must pass two stages of qualification in order to receive this prestigious recognition. Brands are evaluated based on their locality, longevity, financial stability, brand reputation, market share, innovation, recognition, and corporate and social responsibility.
Mark Pointer, CEO of Superbrands Singapore, said, “To achieve Business Superbrands Status, companies must have established the finest reputation in their fields, significant market share and achieve a high level of brand recognition. A Business Superbrands means that Cyclect is seen as more trustworthy, of higher quality, and has a better reputation, which will help the company grow and develop even further.”
Cyclect Holdings is the primary investment company in the Cyclect Group of Companies, an investment portfolio of engineering solution providers operating in Asia. The primary mission of the group is to provide sustainable engineering solutions to industry, and this award is a testament to the company’s commitment to its values of togetherness, integrity, excellence, and determination.
The Cyclect family will continue to reach new heights and create new paths as they continue to grow and develop the company. This Business Superbrands award is a testament to the company’s continued success and commitment to delivering high-quality engineering solutions to its customers.
About Business Superbrands
Business Superbrands is an internationally recognized branding program that pays tribute to the world’s best business to business (B2B) brands. The program was founded by Marcel Knobil in 1994 and is administered by The Centre for Brand Analysis.
To receive Business Superbrands recognition, a brand must have a strong reputation, significant market share, and high level of brand recognition. The brand is evaluated against five major criteria including brand reputation, market share, innovation, recognition and corporate and social responsibility by an independent panel of marketing and communication professionals.
Achieving Business Superbrands status means that the brand is considered trustworthy, of higher quality, and has a better reputation, which can help the brand grow and develop further. The Business Superbrands recognition is exclusive and can be used for marketing purposes by companies that meet the stringent criteria set by the Superbrands organization.
See https://sg.superbrands.com/
About Cyclect Group
Cyclect Group is an investment portfolio of engineering solution providers that specialize in developing, engineering, constructing, operating and maintaining plants and facilities across Asia. The group’s primary goal is to provide sustainable engineering solutions to various industries, with a particular focus on renewables, energy, infrastructure, industrial, marine, offshore and environmental engineering.
Cyclect Holdings is the primary investment company in the group and is committed to delivering sustainable solutions to industry and the community. The group has a diversified portfolio of businesses that offer a wide range of services to different industries, ensuring that it can meet the specific needs of its customers. With a strong emphasis on safety and quality, Cyclect Group is dedicated to providing innovative and cost-effective solutions that not only meet the needs of its customers, but also contribute to the sustainable development of the community.
For more information on Cyclect Group, please visit: https://cyclect.com
